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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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04915_Field_OMDK T14.txt
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1996-04-10
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706b
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14 lines
He thought it was ridiculous. Anybody trying to
look for a connection had to be out of his mind.
But I did it anyway. And so I thought that the only
way to really, seriously put this question to the
test—that the alphabet really did change our
psychology—you would have to go to physiology
and the nervous system and information-
processing, using the brain. And I did a really
serious work on finding what writing systems were
like. How different they are from each other? What
categories could you find in the writing systems, in
a huge variety of writing systems? How they
connected their own language; what were the basic
rules of language that expressed themselves in the